Press Release

Equinox shoots film for Adidas PureBOOST

17 August 2017

Equinox has revealed its latest promotional film for Adidas running shoes, PureBOOST DPR and the UltraBOOST X.

 Equinox, based in Blue at MediaCityUK, filmed over two days, in carefully selected locations around Manchester’s Northern Quarter and Peel’s Liverpool Waters.

PureBOOST DPR delivers the unpredictable surroundings imposed by the urban environment of the Northern Quarter, and shows the runner enjoying a real, raw, street running experience. "Feel the Street."

UltraBOOST X, filmed at Liverpool Waters, this film boasts the unprecedented comfort of the carefully engineered running shoes. "Expect, Exceed, Exhaust, Repeat."

Watch now, to see if you can spot our local Northern featured locations.