Viridor and MediaCityUK renew partnership in three-year deal
Viridor and MediaCityUK have renewed their partnership in a three-year contract
The seven-days-a-week contract sees Viridor collect an annual average of 210 tonnes of card/paper, 170 tonnes co-mingled mixed recycling and 800 tonnes of general waste.
Viridor Logistics, Collections & Fleet Managing Director Mark Woods said: “Viridor is proud to be continuing our waste management partnership with MediaCityUK for a further three years, our unique split-body vehicle enables us to maximise their recycling potential, maintain a landfill diversion solution whilst significantly reducing carbon emissions.”
The safe and sustainable “trio bin” recycle and waste collection service is achieved by separating waste into cardboard and paper, co-mingled (glass, plastic and cans) and general waste (mixed residual/organic waste). These are emptied into state-of-the-art split body trade vehicles which feature three pods (one for each waste stream) which means all the waste can be collected during one site visit.
To cement the new contract, Viridor and MediaCityUK, which first started working together in 2013, intend to incorporate new “in partnership” messaging on the collection vehicles, drivers T-shirts and new bins.
Peel Media’s Customer Service Manager, Rachel Williams, said: “MediaCityUK is delighted to have awarded Viridor a renewal of the contract for our waste management and recycling service.
“Over the past five years Viridor has proved both innovative and proactive in its approach and we look forward to developing this relationship further.
“Sustainability and carbon reduction are important to both MediaCityUK and all our tenants. Knowing that Viridor has provided a solution which considers our ethos was a key factor in decision.”
The contract will also see Viridor collect the majority of all waste and recycling while MediaCityUK is sleeping. The remainder – that closest to residential areas where noise reduction is essential – will form part of a later visit.
The cardboard recovered as part of the contract will be recycled through the Trafford Park facility with the co-mingled material destined for the Warth Road Materials Recycling Facility (MRF) in Bury.
General waste, that which cannot be recycled, will be directed to Viridor’s state-of-the-art Energy Recovery Facility in Runcorn. In this way it will not only be diverted from landfill but will be used to create renewable energy.
Brightly coloured umbrellas have been suspended over MediaCityUK at Salford Quays as part of an initiative to raise awareness of Attention Deficit Hyperactivity Disorder (ADHD) and autism.
Emma Green has been appointed as Social Media Executive for MediaCityUK reporting to and working closely with Josie Cahill, who has recently joined MediaCityUK as Head of Stakeholder Engagement on a 12-month secondment from BBC North.